Ownership and Control

1) Companies Owned by Walt Disney:

ABC Television Group
ESPN, Inc. 
Walt Disney Parks & Resorts U.S., Inc.
Lucasfilm Ltd. 
Marvel Entertainment, LLC.

Disney is known for Disney pictures and are parent companies to ESPN, abc, Pixar, Marvel, Lucasfilm and many more.

 2) In my opinion, I think that governments should attempt to prevent conglomerates from being too dominant because the media has an immense amount of power to change and view or opinion of a viewer. This sort of power could lead to extreme side effects. To further add on to this, a lot of stories are rarely shown to be biased therefore are heavily unbiased leading to much more impactful changes in a viewers opinions.

3) Production process: This is done so that the producers know what the audiences wan to see therefore their gratifications.

Distribution process: Using the most convenient way to get the product out to audiences.

Promotion process: This is done to find the target audiences for the product that is being or has been made.

5) Disney- This is a company that is known worldwide for a plethora of reasons consisting of Disneyland, Mickey Mouse, Pixar Movies and owners of companies such as Marvel and lucasfilm.

Marvel- This is a company that is divided in many different types of media with Movies, Comics and Toys. With a joined ownership amongst companies such as Sony, Disney and Fox Marvel is a well known superhero comic company.

Spotify- This company offers a music streaming and downloading service with a pain monthly or annual subscription.

6) Due to so many alternatives to receive media due to the media some legal and illegal the media institutions have reconsidered their business models. For cinemas, they advertise the greatness of IMAX cinema viewing being the ultimate experience of viewing movies which encourages people to go to the cinema. For music due to being able to download so easily the industry has made streaming services that are much easier to access rather than physical alternatives and this therefore helps prevent people downloading music illegally therefore meaning the artists are still getting some commission for their music being streamed instead of being downloaded.

7) Examples of technology companies going into the media space are Google and Amazon. With Google owning Youtube and now changing the format of it to have sub platforms such as Youtube Gaming and Youtube RED it shows how they are attempting to make themselves into a media focused company. As for Amazon they are making their Amazon now streaming service as a package with Prime to bring it to the forefront of their company.

8) In my opinion I do not believe this while some traditional media institutions may be I think the majority of them are actually growing with Cinemas now having record breaking box office movies and the music industry being bigger than ever and with the return of Vinyls it shows the the old can comeback.

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