MIGRAIN Index



  • Media Consumption audit
  • Language: reading an image
  • Reception theory & Mini essay question
  • Semiotics: Icons, Indexes & Symbols
  • Genre: Fact-sheets & genre study questions
  • Narrative: Fact-sheet questions
  • Psychographic Groups: Presentation
  • MIGRAIN Assessment: Learner Responses
  • Audience Theory: Blog tasks
  • Audience Theory: Media Factsheet

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    Media Factsheet

    Media Fact-sheet  03 1) What example is provided of why visual iconographies are so important? The example of this is someone sitting behind a desk will not seem very important or professional yet put a screen and high key lighting and the person will seem professional. These are important as visual iconographies as they use codes and conventions. 2) What examples are provided of the importance of narrative in identifying genre? The examples of genres are represented by Independence Day, The day after tomorrow and deep impact. The representation of this genre of heroes is a part of codes and conventions of the genre of the movies. 3) What is the difference between character representation in action movies and disaster movies? There is a large difference of characters ion an action movie and in a disaster movie. Heroes in action movies are mainly strong, dominant and powerful, while typically having a damsel needing saving or f...
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    My Media Consumption

    Newspapers Which daily newspapers (if any) do you read?       I don't tend to read any newspapers but if available the daily mail. What sections of newspapers do you turn to first, and why?  Generally, I turn to the back of the newspaper for the sports pages if there are no major news stories that catch my eyes and read the sports section as a good pass time. What sections do you never read, and why? I hardly ever read the economy section or financial as it does not have a major effect on me but however it does I get notified about it on my phone. What kinds of stories do you usually read and why? Sports section as it is something that I am quite interested into and enjoy reading about these sections. Do you, or someone else, buy the newspaper you read? I'm not sure about who purchases but I tend to see it when I'm commuting so I tend to have a quick read. Do you look at the online versions of any newspapers? Which newspapers? Why do y...
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    1) How does Mistry suggest advertising has changed since the mid-1990s? Ministry suggests that the advertising industry has changed due to peoples attitudes with the adverts being seen as more appealing by conveying gender and sexual orientation of the people. 2) What kinds of female stereotypes were found in advertising in the 1940s and 1950s? In the 1950's women magazines led to the claim of 'female mystique' referring to "the highest value and the only real commitment for women lies in fulfilment of their own femininity. The highest good is keeping house and raising children". The developed due to the social economic boom, and products found in the kitchen had featured women to make them go out and purchase the product.  3) How did the increasing influence of clothes and make-up change representations of women in advertising? The clothing and make-up industry had led to images of women being portrayed using the make-up . A ...
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